BTTRYZN books homeowner consultations for battery storage and solar installers. The homeowner shows, you pay. They don't show, you don't pay. No lead fees, no call-verification theater, no wasted reps.
Talk to AndyFour steps. No dialer seats to buy, no lead-scoring software to learn.
Clean Energy Experts–style sourcing: search intent, affiliate traffic, and targeted outreach built over a decade in the solar/storage space.
Our team contacts the homeowner, confirms fit, answers the basics, and books a consultation directly onto your calendar — with full contact and install details.
You show up on the call or at the door. We don't insert call-verification games. If the homeowner wants to learn more, you do what you do best — close.
They show, you pay the flat per-show rate. They no-show, it's on us. No retainers, no minimums, no lead-per-unit surcharges.
Appointments themselves filter quality. If a homeowner shows up to a consult, they want to talk. If they don't, the model protects you.
You're not paying for signals, clicks, or "verified" leads. You pay once per actual human consult. That's the only number that matters for ROAS.
A homeowner who keeps a booked appointment is a homeowner who's serious. We skip the call-verification games — showing up is the proof.
No sales rep time spent dialing aged lists. They step into live consults with homeowners who opted into a meeting with an installer.
Route by state, zip radius, or product mix — battery-only, battery+solar, or full home-electrification. We match your footprint.
TCPA-aware sourcing and documented consent trails. We don't touch grey-area lead sellers — the business depends on not setting fire to buyers.
Founding team spent a decade inside Clean Energy Experts — pre and post Sunrun acquisition. The affiliate and supply relationships carry over.
We're priced and sourced for the storage era — but the playbook works anywhere a homeowner is evaluating a major energy decision.
Standalone and retrofit
New installs, full system
Utility-linked offers
Panel upgrades, heat pumps
Most installers juggle lead fees, dialer costs, SDR salaries, and no-show penalties. We replace that with a single per-show rate, billed after the consult happens.
The example on the right uses a $250 per-show rate and an illustrative sit-to-close ratio. Your numbers will vary — let's build yours together.
Illustrative only. Per-show rates set per market, product, and volume tier. No-shows are on us — you only pay for the 24 shows, not the 40 bookings.
The category has three layers. Most installers buy Layer 1 and bolt on their own Layers 2 and 3. We sell Layer 3 directly.
| Raw Leads | Lead Sellers + SDR Teams | BTTRYZN | |
|---|---|---|---|
| What you buy | Form fill or click | Lead + dialer seat | Consultation on calendar |
| When you pay | On delivery | On delivery + salaries | After the homeowner shows |
| No-show cost | You eat it | You eat it + SDR time | We eat it |
| Quality filter | Self-reported intent | SDR call outcome | The homeowner showed up |
| Your rep's time | Dialing, a lot | Training & managing SDRs | Running the consult |
Quick conversation, then we either find a fit and turn it on, or we don't and no one wasted each other's time.
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